Graphic Design

Overview

Graphic design is one of many crucial components in a business. In a typical business you need web design, business cards, banners online and offline etc. Graphics are used to convey messages in a captivating and visual manner. There are certain messages that words either cannot define or would take too many characters to declare the purpose. People get the message faster when they can visualise the benefits.

In order to create engaging graphics we use tools that that help us create anything we like and with our passion and expertise, deliver user focussed and conversion based artwork. The artwork can make a difference between success and failure in an ad campaign.

We can help with: Logo designs, flyers, brochures, outdoor banners, facebook banners, newsletters, letter heads, business cards, web design templating, invoice design, info graphics, icons and many more forms of media.

Tools

Adobe Photoshop

Adobe Photoshop is one of the most popular photo editing and photo manipulation tools in the world. It’s perhaps the best in terms of features but is costly to manage.

Adobe Illustrator

Adobe Illustrator is a vector based platform which is commonly used for logos, icons and crisp vectors. If anyone sells you a logo in a format that is not vector.. Run away!

Sketch

Sketch is another tool on our list that is also vector based. We use sketch to create website mockups to demonstrate to clients and is our second phase after sketching on paper.

Logo Design

Tools we use at the start of any project: pens, papers, markers, white boards, card boards etc. Basically anything physical we can help to get a raw feel of the prototype product or project.

Experience

3 Years Experience

We have used photoshop, illustrator, sketch and other tools in all projects to ensure our creativity and passion comes through. For over 3 years we have designed flyers, business cards, logos, invoice designs, letter heads, web design mock ups and more. We learn from from every project and work to perfect our production.

Graphics for Digital Marketing

Learning key concepts of Digital marketing helped us improve how we went about creating graphics. Graphics should communicate effectively to the target audience. It taught us no matter how cute the graphic is the underlying question is how much did it convert for the campaign and did it have a positive branding impact on the minds of consumers.